House of Boheme began during a trip to Morocco in 2017. A romantic getaway soon escalated into a magic carpet mission around the Atlas Mountains, after learning the history of the handmade rugs and the important role they play in Moroccan culture – as the centre point of a home for families to gather and connect.

We returned to London with a beautiful collection of rugs, poufs and cushions and hosted our first Pop Up Sanctuary, combining a calm, cozy space with our passion for wellbeing, to create a series of day retreats with a timetable of yoga, meditation, breath work and gong baths.

As the brand grew organically, so did our offering and with our knowledge and love of natural plant based ingredients, we developed our range of holistic products, to compliment the beautiful spaces our community were building in their homes.

Founder – Jo is a Meditation Teacher, Life Coach (in training) and Interior Stylist, who after a lifetime of travelling and being constantly on the move, grew to understand the importance of always having a sacred space to ground yourself, wherever you are in the world. By spending time in ashrams and developing a daily practice in meditation, she experienced firsthand, the impact our physical surroundings and mental health have on each other and what tools can be used to aid a healthy mindset.

Alongside Jo, is a team of amazing people, who help create the Boheme magic, including Jenny, our Operations Guru and In-House Yogi, and a group of incredible therapists and coaches who provide healing workshops and classes, both online and at our events.

For every transaction made through our website, we will plant one tree.

We are proud to be partnering with Tree Sisters, supporting ecological restoration through their Trees for Transactions programme. Tree Sisters are on a mission to accelerate reforestation, helping to grow forests that restore environments, biodiversity and communities within eight major ecosystems around the world.

They have also created unique global programs that focus on encouraging women’s leadership, nature connection and significant behaviour change.